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Our Story

Setting a Higher Standard for Greater LA Homeowners

Since 2013, Pure Eco has elevated the benchmark for insulation and home efficiency throughout Greater Los Angeles and surrounding areas. Meet founder Erez Peretz.

Get a Free Home Assessment(877) 870-7998

Since 2013, Pure Eco Inc. has provided reliable, high-quality home improvement and efficiency services to the Greater Los Angeles area. Headquartered in Chatsworth, California, we are a locally owned and family-operated company built on delivering unparalleled service to our community.

  1. 2013

    Setting a higher standard

    Pure Eco Inc. began providing reliable, high-quality home improvement and efficiency services to the Greater Los Angeles area. Headquartered in Chatsworth, we are a locally owned and family-operated company built on delivering unparalleled service to our community.

  2. The gap

    Filling the gap in the market

    Founder and CEO Erez Peretz spent years in the home trades industry. During his tenure at NRG, he saw a severe lack of top-tier, highly professional companies specializing in insulation for the Los Angeles basin — and founded Pure Eco to fill that void.

  3. Today

    Five pillars of home comfort

    Insulation remains our bread and butter, and our executive leadership team now brings over 54 years of combined experience across HVAC, Insulation, Soundproofing, Rodent Proofing, and Air Duct & Vent Replacement. Fully licensed, bonded, and insured — CSLB #993589.

  4. Trust

    Driven by reputation

    Absolute professionalism, honest pricing, and flawless execution have earned us a proven track record and over 500 five-star reviews across Southern California. We look forward to protecting and improving homes across Los Angeles for decades to come.

Erez Peretz, Founder and CEO of Pure Eco Inc
Erez Peretz
Founder & CEO

As Founder and CEO of Pure Eco Inc., I lead a premier insulation and energy efficiency company that has served as the trusted, behind-the-scenes B2B partner for Southern California's construction and home improvement industries for over 20 years.

We specialize in seamless white-label insulation execution for a diverse network of partners — including solar, roofing, remodeling, restoration and rodent control companies. By managing the entire insulation scope of complex projects, we enable our partners to scale their operations, protect their margins, and deliver exceptional results without the overhead of an internal insulation crew.

My focus is on driving the sustained growth of our B2B operations and deepening the long-standing industry partnerships that have fueled our success for two decades.

Ready for a more comfortable, efficient home?

Book a free in-home energy consultation. We'll inspect your attic, walls, and crawl space and show you exactly where you're losing comfort and money — no pressure, no obligation.

Get a Free Consultation(877) 870-7998